Frozen Food business in Ghana is plainly becoming more lucrative by the day. The rising interest for it is additionally supported by progressively bustling way of life of most Ghanaian families, particularly the working class.
This is Dissimilar to the rural areas where raw food is promptly accessible, the story is not the same in urban regions and hence frozen food is favored for comfort and simplicity of living.
Frozen food business has some level of hazard and additionally cost effective. The issue of power supply experienced in the nation likewise signify the cost of maintaining the business.
So, in setting up the business, one ought to consider these elements precisely.
For you to start frozen food business in Ghana, there are things you have to consider.
The following are a portion of the prerequisites.
1. Have a Business Plan
Normally every business must have a plan regardless of
how little it looks.
While planning your business is a
great deal of thing to do, making it become possible is
the most important factor.
This is the period you do an
intensive feasibility study and survey with respect to the
business. Try not to be oblivious of the fact that there is
rivalry. There are individuals in the business as of now
and more are prone to come in after you begin.
In this way, your methodology ought to be two-folds;
one to survive and the other, to flourish.
In the event
that, the business idea is not clear to you, look for an
expert in the field to help out. Or, on the other hand
even better, search for a current dynamic individual in a
similar business and make request. By and large,
business plan includes all that will be required for the
proposed business from take-off time until it develops
steadily to a major, standard business.
2. Raise Your B usiness Capital
This is extremely fundamental, particularly in the event
that you need a small-scale business.
considering beginning anything like business startup,
there must be cash put aside for it.
The scale you begin
from is controlled by the measure of capital accessible
to you. You can fund for your business capital through
Additionally, recall that there are sure expenses to be
brought about as the business advances. As such, you
require cash for upkeep and running expense.
You need to put all these into plan while raising your
startup capital. Make enough spending plan to cover
your costs after setup.
It will take at least three months
for you to secure your client base before you begin
seeing considerable profit.
3. Choose Your Product Line
There are a ton of food products that can be sold frozen,
along these lines, you pick the ones to begin with.
Seafood and poultry items have all the earmarks of
being in more noble demand than natural products. It is
ideal to begin with the ones that are more sought after
before extending to different sorts.
The point is to know
which items and what sort of clients in that specific
region incline toward it most.
For example, in the circumstance that you need to begin
with fish and chicken, what species of fish do
individuals around there consume more? That will give
you an insight of which one to begin with.
recall that in a situation that you will begin with
possibly fish and poultry food, that implies there will be
Reason being that fish gives a terrible odor and not
everyone eats it. Putting it together with chicken will
give you awful business. It implies that the individuals
who detests fish in view of the scent or for different
reasons will be unable to purchase your chicken also.
4. Select Suitable Location
Some business flourish more in specific areas due to
the level of utilization of the item included.
in the area where you need to setup the business and
have the capacity to have an overview of what the
turnover of the business will look like in a year or two.
In the instance that the benefit is appalling, then
reexamine utilizing another location that might be more
appropriate for your frozen food business.
As a rule,
businesses don’t make colossal benefit in the initial
two years of initiation in view of the underlying
expenses brought about.
In any case, in a situation that
it is one that will succeed, the look at survival will be
seen inside months.
In this manner, don’t rush to expel the location of your
business in light of the fact that the business isn’t
performing as you expected amid the initial couple of
months of its beginning.
5. Enlist with The Relevant Association
Some of the bodies in charge of Food regulation in
Ghana and which you need to consider as you aspire to
start your Frozen food business include: Standards Organizations of Nigeria,SON; Corporate
Affairs Commission, CAC, Federal, State Ministries of
Market unions exist.
Each business line typically has
an affiliation that administers it issues.
As a new
entrant into the business, make attempt to enlist with
the proper body for security reasons, and even prompt.
It additionally fills in as an assurance for your business,
since it keeps you side by side with what is going on
inside your business world.
A few Associations can even give credit facilities to
In the eventuality that yours is in
tandem with theirs, then you are in an ideal situation to
succeed in the business.
You likewise need to
understand that some partner will turn into a draining
pot for your business, charging one fee after the other,
you discover this before joining any relationship except
that it is mandatory.
6. Create Your Customer Base
As another business, figure out who your clients are.
This will likewise decide the sort of items to offer.
situation where there are all the more developing
children, red meat and poultry food can offer
Be that as it may, where you have a
greater number of elderly individuals, seafood and
poultry foods will offer more.
Whichever is the situation, figure out who your clients
are and attempt how much as could reasonably be
expected to pull in, win and keep them in the event that
you should flourish in the business.
Keep in mind that
clients are the motor that keeps your business running.
7. Legitimately Plan You Storage System
One can’t discuss opening a frozen food business
without thinking about the storerooms and storage
system; fridges and other cooling frameworks.
scale the individual needs to begin on will likewise
decide what number of these storage systems to buy.
any case, it is prudent to begin little so that the
underlying costs wouldn’t be excessive to you.
In frozen food business, stockpiling is the key.
Regardless of whether your business will flourish or
disintegrate relies upon how conservative or wasteful
your storage system is.
Make sure put your frozen
foods into durable fridges; if conceivable, you can
purchase the fresh out of the box new ones.
At the point when your seafood and chicken is frozen
like the ones above, they remain crisp and solid until
you sale to buyers.
8. Get Adequate Power Supply Generator
Power issue is one of the significant difficulties
businesses confront in Ghana today.
Recollect that you
are managing perishable goods, thus as you need to
begin your business, consider getting a generator set
for power supply, else you will keep running at a loss,
as a portion of the foods may spoil when there is no ice
to protect and keep them frozen.
Obviously, no one will need to spend his/her cash on
In purchasing a power generator, go for
one that can convey high voltage yet at the same time
versatile. It more affordable to get generating sets that
make use of petrol than diesel, so go for the previous
than the later.
Make a rundown of all the essential Equipment you will
requirement for a startup. Furthermore, begin getting
them in bits.
You can get some of those equipments as
genuinely utilized or less expensive ones yet at the
same time new.
9. Form You Logistics – Home Delivery
This can really be a method for drawing in more clients
A few people like home delivery services, and if
your business can offer that, it is an edge over your
Home delivery services could be home delivery of
frozen foods purchased by your client.
It is deserving of
note here that you will most likely be unable to do this
for every one of your clients as a result of the additional
cost you may bring about in this procedure.
prefer to do this for clients that do mass purchases.
Offering frozen foods regularly includes a delivery
You may choose to advertise your items on
the web and convey them in cooler trucks, convey your
foods to businesses and homes, or to stores and
eateries where they are required.
practical phone numbers so that your clients can
without much of a stretch contact you through it for any
10. Equipment For Frozen Food Business in Ghana
5. Blades (Big and little)
8. Work space
9. Fan/aeration and cooling system
10. Sales representative perhaps one for a begin
11. Water holder
12. Containers of food to be sold
13. Wooden sheets
16. Bowls or containers
17. Squander receptacle, and so on
11. Points of interest of Frozen Food in Nigeria
Frozen deliver keeps up the flavor and supplements of
1. It is practical, on the grounds that frozen foods
keep longer than new refrigerated foods in light
of the fact that the solidifying procedure
suspends catalyst action that makes the food
2. It gives wellbeing to capacity, since solidifying
suspends microbial and contagious action in the
food. For whatever length of time that the food
stays frozen, it is sheltered.
3. It gives accommodation. Frozen foods give
occupied individuals an approach to bolster
themselves and their families with solid suppers
4. At times, frozen foods are a superior decision
than new, for example, in instances of food
supplements and when there is a deficiency of
12. Hindrances of Frozen Food Business
1. Frozen foods generally contain excessive salt
2. Frozen, packaged foods, as most other
packaged foods, contain unsuitable amounts of
sodium that can increase danger of growing
hypertension and coronary illness in individuals
3. Frozen foods seem to deactivate the chances of
foods being being soft and delicate, particularly
vegetables and most organic products lose their
fresh surface once frozen, regardless of the
possibility that you cook them just quickly.
4. Frozen food many on occasion has a
waterlogged taste .